Creative Biz Launch
Success Stories
Over the last 2 years, Creative Biz Launch has helped hundreds of photographers & videographers grow their creative businesses. Below you'll find their results, testimonials, and stories.
Victoria Mannes
Product Photography
Andrew H
Commercial Photography
Asti Messer
Brand Videography
Kuma Content
Event Photography
IMPORTANT: EARNINGS AND INCOME DISCLAIMER
All testimonials on this page are from real clients. The results you see on this page are not typical. Their experiences do not guarantee similar results. Individual results may vary based on your skills, experience, motivation, as well as other unforeseen factors. Creative Biz Launch has yet to perform studies of the results of its typical clients. Your results may vary.
80+ Lessons to help you implement the Creative Biz Launch System
Click To Preview 👇
Offers: Charge Thousands
1/ What Even Is An Offer?
2/ Where Most Creatives Go Wrong
3/ The Perfect Niche
4/ Dream Outcome
5/ Increase Your Value Overnight
6/ Building Packages: Problems & Solutions
7/ Pricing Your Offer
8/ Guarantees
9/ Driving Demand: Scarcity, Urgency, Bonuses, Naming
10/ Presenting Your Offer
Leads: Find Clients
1/ Leads Intro
2/ What Is A Lead?
3/ 4 Ways To Get Leads
4/ Creative Biz Launch System
5/ Basic CRM Overview
6/ Notion CRM Walkthrough
7/ Capturing Inbound Leads
8/ Working For Free (your first 3 clients)
9/ Warm Outreach
10/ Local Clients
11/ Cold Outreach Overview
12/ How A Cold Email System Works
13/ Cold Email Setup Part 1
14/ Cold Email Setup Part 2 (Tech setup guide)
15/ Automated Cold Email Warmup
16/ How To Find Thousands Of Leads
17/ Software Guide: How To Find Thousands Of Leads
18/ How To Write Cold Emails
19/ Cold Email Scripts
20/ Software Guide: Sending Cold Emails
21/ Processing Cold Email Responses
22/ Common Cold Email Mistakes (Low Response Rates)
23/ Marketing 101
24/ Social Media
25/ Building A Brand
26/ Unlimited Content Ideas
27/ Instagram Growth Blueprint
28/ LinkedIn Growth Blueprint
Sales: Close Deals
1/ Sales Intro
2/ Converting Leads To Clients
3/ Sales 101
4/ Sales Pipeline
5/ Notion CRM Walkthrough
6/ Apollo CRM
7/ Scheduling Sales Calls
8/ Sales Script Framework
9/ Sales Call
10/ Sales Script Walkthrough
11/ Objection Handling
12/ Proposals
13/ Contracts
14/ Closing Deals
15/ Getting Paid + Late Payments
16/ Bonus: Two Call Close
17/ Fulfillment
Fulfillment: Get Retainers
1/ Fulfillment Pipeline
2/ Customer Experience Above All Else
3/ Creative Biz Dashboard
4/ Onboarding & Deposit
5/ Mood Board
6/ Prep Call
7/ Turnaround Times
8/ Production
9/ Sharing Proofs
10/ Working with an Editor
11/ Final Deliverables & Invoicing
12/ Testimonials
13/ Case Studies
14/ Retainers
15/ Referral System
16/ Create Social Media Assets
17/ Follow Up Tasks
BONUS: Business Basics Minicourse
1/ How To Start Your Business
2/ 4 Step Blueprint Of Any Business
3/ Creative Biz Launch System
4/ Finding Your Niche
5/ Building A Portfolio
6/ Business Name
7/ Forming Your LLC
8/ Business Bank Accounts
9/ Payment Processors
10/ Invoicing
11/ Business Insurance
12/ Bookkeeping, Accounting, and Taxes
13/ Building A Basic Website
14/ Business Email
15/ Social Media Pages
16/ Google Business Profile
BONUS: Tested Templates, Scripts, Contracts & More
Over 50 pages of templates & scripts
1/ Notion Dashboard: Creative Biz Dashboard
2/ Notion Dashboard: Client Portal
3/ Cold Email Templates
4/ Sales Scripts
5/ Contract Templates
6/ Perfect Proposal Templates
7/ Objection Handling Scripts
8/ Email Response Templates
9/ 19 Deadly Cold Email Mistakes
10/ Cold Email AI Prompts
“Throughout the learnings and processes I've hit $2-$6k deals pretty regularly... ...I’ve been able to provide for my family in ways that I wasn’t able to do before.”
-Aaron Villa
Brand Videography
“He really tries to understand his students, give the best advice that he can, you can genuinely see that he's really there for his students. It's not just a course for him, he's really there to help uplift us and shape us into the best photography business professionals we can be."
- Victoria Mannes
Product Photographer
"He [Chris] has a really simple way of getting complex concepts across to us... ...I believe that he genuinely wants, not just me, but the entire group to succeed."
- Victor Lopez
"This has been a great community to be a part of and I would recommend this to anyone who is ready to start their creative business because it has been life changing."
-Natalia Augustyn
"After I joined the course I was able to close my first client in a period of 3 months. That was a big deal for me because it was a $10,000 client."
- Jose Arieta
Product & Wildlife Photographer
“There’s nothing he doesn’t cover in here.”
- Luke Kran
Zero clients to 7 within a few months of joining.
- Yi
Starting running his photo business in a systemized way and became clear on his service.
- Dennis L
"I have been working for 5+ years as an in-house photographer at a national magazine... ...I can honestly say that I learned so much more than I expected."
- Wilfried, UK
Commercial Photographer
"A mentor who gives a crap - Chris is not just great at what he does, he's passionate and invested in guiding us to our own success. The internet is full of gurus peddling courses promising the world - but the courses are lacking, and the mentors are missing. This is not the case here."
- Kevin Ziegler
"In my first month after I joined the course, I managed to close deals from 2 new clients. Now I am almost fully booked for the next 2 months with 7 new upcoming projects." - Asti Messer
"I feel like I can make more money this year in photography than I did the last 3 years combined!"
- Max Cruz
"I have been working for 5+ years as an in-house photographer at a national magazine... ...I can honestly say that I learned so much more than I expected."
- Wilfried, UK
Commercial Photographer
"A mentor who gives a crap - Chris is not just great at what he does, he's passionate and invested in guiding us to our own success. The internet is full of gurus peddling courses promising the world - but the courses are lacking, and the mentors are missing. This is not the case here."
- Kevin Ziegler
"In my first month after I joined the course, I managed to close deals from 2 new clients. Now I am almost fully booked for the next 2 months with 7 new upcoming projects." - Asti Messer
"I feel like I can make more money this year in photography than I did the last 3 years combined!"
- Max Cruz
Templates
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How Effective Is The System?
Is Creative Biz Launch For You?
You're great at the creative part but you struggle with the biz side.
Do you feel overwhelmed with all the advice out there? Have you wanted to build your confidence pitching clients and actually closing deals?
You've tried landing clients but they're inconsistent.
Referrals and some messages sent... but nothing seems to stick. You find yourself taking random jobs just to get by.
You're stuck charging low rates and dream of 5 figure projects.
You hear of creatives getting paid multiple thousands for just a few photos and videos... what are they doing right?
If you're nodding your head...
Then this system is for you.
What Results Are Students Getting With The System?
"In my first month after I joined, I managed to close deals from 2 new clients. Now I am almost fully booked for the next 2 months with 7 new upcoming projects."
- Asti Messer
"After I joined I was able to close my first client in a period of 3 months. That was a big deal for me because it was a $10,000 client!"
- Jose Arieta
"I immediately went full time after executing his lessons."
- Victoria Mannes
“Throughout the learnings and processes I've hit $2-$6k deals pretty regularly... ...I’ve been able to provide for my family in ways that I wasn’t able to do before.”
-Aaron Villa
Ditch The Freelance Hustle And Build A Sustainable Creative Business
If you’re a photographer or videographer, I’m guessing you’ve tried to land clients using one or all of these methods:
x Posting constantly on social media
x Referrals or word-of-mouth
x Discounting your rates
x Boosting social media posts
x Networking events with little ROI
x Sending cold messages with no proven system
You know that you’d be able to help clients out with your photos or videos, but they just don’t seem to want to work with you. And the ones that do barely have a budget. Here’s something you may not be ready to hear…
Getting Clients Is A Solved Problem
Look, this is a hard truth. Getting clients is solved problem. It's easy if you have the right systems in place. I hate seeing struggling photographers and videographers out there. The good news? It doesn't have to be that way.
There's loads of videos on YouTube giving you the information on how to land a client, but none of these give you the implementation. I've spent years perfecting a system that lands you clients and provides you with predictable revenue. It's worked for me, it's worked for the students in Creative Biz Launch, and I can't wait for you to be next.
Creative Biz Launch offers a complete system to transform your creative business. With our client acquisition system, you'll learn how to land client after client. And that's just the start.
I'm here to help you build a Creative Business System. Here's how we do it 👇
What's included in the system?
Everything you need to run a creative biz.
Proven Client Acquisition System
Everything from where to find clients to closing the deal.
Live Support
Private Discord access to get support when you have questions about your business, clients, or the program.
Complete Cold Email System
No more landing in spam. Learn the magic behind cold email.
Business Basics Blueprint
LLCs, insurance, niches, website, and more.
Retainer Framework For Repeat Clients
Go from $1k per client to $10k+
Automations + Hiring Guide
Remove yourself from your biz by hiring and automating it all.
Complete Sales Training
Gain confidence in your pitching with our sales scripts, video trainings, proposal templates, and objection handling resources.
Exact Scripts For Emails & Sales Calls
25 pages of cold email resources to help you stand out in their inbox (proven templates)
Irresistible Offer Creation Formula
The exact blueprint to stop charging hundreds and start charging multiple thousands.
And we're just getting started...
Keep reading to learn all that's included in the complete Creative Biz System.
What our students are saying...
How A Simple 5 Step System Unlocks Consistent Clients
Step 1: Get your business basics in order.
Step 2: Create your irresistible offer.
Step 3: Follow the client acquisition system framework.
Step 4: Turn one time projects into long-term, high-paying retainers.
Step 5: Hire a team and automate your biz or coast on 6 figures a year. You decide.
Here's how it works
The Creative Biz Launch System
Step 1: Get your business basics in order
Set up your business the right way from the start.
If you're reading this, chances are you're already great at what you do. Photography or videography is what you're the best at. This module walks through how we can take our creativity and build a stable business foundation on top of everything we know.
Learn the one service, one avatar, one and channel method to hit your first six-figure year. Get the mindset training of what it takes to be a creative entrepreneur and the practical frameworks that make you a productivity machine.
Learn how to find a profitable niche and set up the basics like LLCs, bank accounts, insurance, accounting, and more.
Get the foundation for an effective cold email system. The sad truth is that most creatives set up their cold emails wrong. They send hundreds of emails and quit because they're getting few, if any, responses. This module wraps up by laying the foundation for cold email setup. We help you authenticate properly, show you automated warm-up tools, and ensure your main domain stays spam-free (while allowing your cold domain to do the heavy lifting).
Included lessons:
How To Start Your Business
Creative Entrepreneur Mindset
How To Stay Productive and Make Progress
Niche 101
Forming An LLC
Business Bank Accounts + Insurance
Bookkeeping, Accounting, Taxes
Payment Processing
Domain Setup
Cold Email Setup
Email Warmup For Deliverability
Building Your Basic Website
Step 2: Create your irresistible offer
Learn how to charge multiple thousands rather than hundreds
What's the easiest way to charge a lot for your work? Packages. We teach you the steps to identify the most profitable clients in your niche, create a package around the problems they're facing, and sell it for thousands.
The truth is, most creative offers suck. When I nailed down my irresistible offer I 3x'd my revenue.
Gone are the days of charging hourly or per asset. With the power of learning what VALUE actually means in the creative industry, you'll be able to create packages clients will be eager to buy. You'll learn how to transform the core offers in your business and rapidly increase your revenue per client.
Included lessons:
Typical Creative Biz Packages (Low Budget)
The Dream Outcome
The Value Equation
Problems + Solutions
Identifying Core Components and Bonuses
Implementing Guarantees
Pricing Your Offer
Putting It All Together
Website Revisited With New Copy
Step 3: Follow the client acquisition framework
The proven system to land client after client
You'll learn my proven client acquisition system that will generate predictable revenue for your business, month after month.
Everything from online databases to find thousands of potential clients to exactly what to say on a sales call to close the deal. You'll learn the complete pitching process, how to write cold emails that actually get responses, how to handle calls confidently, and so much more.
This system frees you from the trap of relying on referrals. Imagine if you could unlock predictable client revenue month over month. This systemized approach gives you the creative business security you deserve. We even show you how to automate the process so you can focus on doing what you do best: the creative work
Included lessons:
Client acquisition 101
Sales 101
What to do if you have no clients in your niche
Intro to prospecting
Lead gen basics
Cold email overview
Cold email level 1
The sales call
Perfect proposals
Negotiating
Fortune in the follow up
Closing deals, invoicing, collecting payment
Getting 5 star reviews
Collecting case studies
Retainer models
CRM walkthrough (free CRM included with the program)
CRM setup (advanced CRM)
Cold email level 2
Advanced prospecting
Cold email level 3
Marketing 101
Instagram marketing
Linkedin marketing
Step 4: Turn one time projects into long-term, high-paying retainers
The system to get clients coming back for more... every time
Fulfillment is where most photographers/videographers drop the ball. Most creatives think that all they have to do after signing a contract is deliver the best photos and videos possible. And they're great at that. They produce incredible results... but there's a few key things involved to land high-paying retainers.
This system teaches you the fulfillment pipeline that will help land client retainers. Landing one client is hard enough. This method turns one client deal into a year or more of guaranteed work.
On top of this, you'll learn how to get 5-star reviews, collect incredible case studies, and build a referral system that brings in revenue. Most creatives sleep on fulfillment, but this is arguably more important than client acquisition. Let's turn those $1k projects into $10k deals.
Included lessons:
Creative Biz Dashboard walkthrough
Customer experience is king
The fulfillment pipeline
Onboarding clients and collecting deposits
Intro to Notion
Perfect prep calls
Turnaround times
Sharing proofs
Final deliverables + invoicing
Collecting reviews
Case studies
The referral system
BONUS Step: Scaling past $100k
Hire a team and automate your biz or coast on 6 figures a year. You decide.
This bonus module is here to remove you from parts of your business and increase revenue. VAs, editors, AI, automations, and more. But if you don't want to go past $100k that's okay too. With steps 1-4 you have the system to run a sustainable business and have clients coming to you.
But if you want to grow to multiple six figures, here's what we got. Discover the magic of buying back your time. I'll show you two paths your business can go down once you hit six figures. This module will help remove you from your business. We walk through making your first hires like a VA and Editor, what to train them on, and how to communicate with your team.
Learn the magic of automation and create automated tasks for day-to-day tasks that are piling up. We wrap up by walking you through everything you need to know about S Corps and hiring an accountant.
Included lessons:
Your 6 figure blueprint
Intro to automations
Cold email level 4
Automating your business
ChatGPT and leveraging AI
Hiring and working with an editor
Hiring a Virtual assistant (VA)
Intro to Slack
Forming an S corp and hiring an accountant.
ONLY $1,495 OR 6 Payments of $285
Everything you get when you enroll today
1. 6 Modules with 90 videos lessons teaching you the Creative Biz Launch system
The complete, no-fluff creative biz system. Each video lesson contains actionable steps so that you're making real progress towards your dream business.
Everything you need to start and grow your creative biz. The step-by-step walkthrough to quickly implement all the tools, templates, scripts, and more to grow your biz.
Unlock the system that lets you get more clients, charge more per client, and keep them coming back for more.
2. Live Support & Community
Private Discord community for Creative Biz Launch Students. Ask any questions around program content, unique client situations, and feel supported by a community of entrepreneurs who understand what you're going through.
3. BONUS: Creative Biz Action Plan
This Notion template walks you through each module and holds you accountable.
This is where you can take notes and check off your progress as you progress through the program.
Other online courses sell you videos and forget about you. We provide accountability to make sure you're serious about winning in Creative Biz.
4. BONUS: Creative Biz Dashboard
All-in-one Notion template for your biz. Includes all you need to manage your business and stay organized.
Custom built CRM for creatives
Production Database to keep track of client projects
Moodboard database to share with client
Photo editing pipeline for working with your future editor
Weekly journal for tracking progress
SOP database for creating playbooks for your future team
5. BONUS: Cold Email Mastery
Complete cold email setup guide to keep you out of spam and actually get responses from leads.
Cold email authentication guide
Automated warm up system
How to write cold emails: 4 step framework
Cold email templates (proven templates that get responses)
Cold email mistakes (the 17 most common mistakes)
How to find thousands of qualified leads with a few clicks
High response rate checklist
6. BONUS: 15+ Digital Downloads
Exact sales scripts to close the deal
Contract pack with customizable templates
Proposal outlines for high-paying clients
Cold email templates that get responses
Checklists for each module to stay on track
Client communication templates for every situtation
And many more!
7. BONUS: Software stack + exclusive discounts for students
List of 10+ softwares I use to run and automate my business
Setup guides to get going right away
Exclusive discounts for Creative Biz Launch Students
Custom Notion Templates
Step-by-step instructions to automate your business
Exclusive discounts on softwares
8. FREE Access To The Upcoming Mindset & Productivity Course
Struggle with procrastination? Imposter syndrome or mindset getting in the way of making progress?
I'm building a BRAND NEW course on Mindset & Productivity. By enrolling in Creative Biz Launch, you'll get FREE access to this full training.
Coming soon.
100% Money Back Guarantee
Get Started Today 100% Risk-Free
I'm able to make such a bold guarantee because I'm confident that this program works. It's changed my life and it's changed the lives of the students who've used this system.
If you aren’t completely satisfied with Creative Biz Launch, let us know within the first 45 days for a full refund. No questions asked.
ONLY $1,495 OR 6 Payments of $285
Hear the results students have achieved with the Creative Biz Launch System...
Everything you get when you enroll today
Module 1: Get Set Up For Success
Learn the business side of creative business.
Module 2: Business Basics
Set up your business the right way from the start.
Module 3: An Irresistible Offer
Learn how to stop charging hundreds and start charging thousands.
Module 4: Client Acquisition System
Get the complete system to land client after client.
Module 5: Flawless Fulfillment
The system to get clients coming back for more... every time.
BONUS MODULE: Scaling Past $100k
Remove yourself from parts of your business and increase revenue.
BONUS: Cold Email Mastery
Proven scripts, anti-spam setup, detailed email analysis, and more.
BONUS: Contract Pack
Mix & Match templates to create the perfect contract for your niche
BONUS: 15+ Digital Downloads
Sales scripts, client email templates, proposal templates, and more.
BONUS: Creative Biz Dashboard
All-in-one Notion dashboard with 6 templates to stay organized.
BONUS: Mindset & Productivity Course (launching soon)
Get free access to productivity + mindset training when it launches.
BONUS: Software Stack + Discounts For Students
Software list to run your business and negotiated discounts for students.
Live Support & Community
Ask questions and feel supported by a community of entrepreneurs.
ONLY $1,495 OR 6 Payments of $285
100% Money Back Guarantee
45 Days. No questions asked.
Best case you get the creative biz of your dreams, you start landing client on repeat and to hit your long-term goals. Worst case you tell me I suck, I hit the refund button, and you get six weeks of free training.
Both options are risk free. But, the only thing guaranteed to not help you is not enrolling in the program.
The life you're dreaming of is on the other side saying "I'm worth it" and investing in yourself.
I leave you with this...
You're at the very bottom of the page so I'm guessing you want to know, "is this really for me?"
I want to make this a no brainer decision.
That's why I've added an insane guarantee. If within 45 days you want a refund, for whatever reason, we'll give you 100% of your money back.
The only way I'm able to make such a bold guarantee is because I know this system is life changing. It's changed my life. It's changed the lives of so many photographers and videographers, and I want nothing more than the opportunity to work with you and change your life as well.
But the only way for that to happen is from the inside, not the outside.
I invite you to take the time to truly evaluate whether Creative Biz Launch is a good fit for you. To do that, you need to see what we have to offer from the inside.
Best case you get the creative biz of your dreams, you start landing clients on repeat and hit your long-term goals.
Worst case you tell me I suck, I hit the refund button, and you get six weeks of free training. Just email me at chris@creativebizlaunch.com and request a refund.
So you have a decision.
Do nothing and stay where you are.
Or tell yourself, "I'm worth it" and make the investment in yourself.
Both options are risk free. But only one of them will change your life.
$10k client within 3 months...
Regularly hitting $2-6k deals...
7 clients within 2 months...
$3k in under 4 weeks...
These aren't just random numbers I'm throwing around. These are the results of students just like you. Students who had the creative part down but needed just a few business systems in place to skyrocket their growth.
Frequently Asked Questions
I see the great results students get but I'm scared I won't be able to handle all the new clients.
We not only teach you how to get clients, we give you the systems to handle more clients than you thought possible. It starts with our Creative Biz Dashboard. The all-in-one Notion template to organize projects, share mood boards, and even a place work with your new editor.
Our Flawless Fulfillment framework makes it easier than ever to handle onboarding prep, asset review, and final asset delivery. All while setting you up for a 5-figure retainer deal.
How long until I see results?
Module 1 exists to give you an instant boost in productivity, ability to work, and will provide valuable mindset shifts to set you up for success.
You'll see the greatest results once you implement Module 3 and combine that with the Client Acquisition strategies of Module 4.
We've had students land multiple clients within a month of joining. Check out the testimonials and see what's possible!
Who is this for?
Photographers and videographers who work mainly with companies will benefit most from this course.
If you work with individuals, you'll still get your money's worth, but many of the methods in module 4 won't be as effective.
Are my results guaranteed?
Like anything in life, you will get out of this program what you put into it. While we do offer a 45-day money-back guarantee, the results you get are up to you. We can promise that if you commit to the process and put in the work, you will see results.
What kind of support is provided as part of this system?
Upon enrolling, you'll have instant access to our private Discord community.
You can ask any questions about program content and you'll get an answer from our founder, Chris Pieta.
On top of this, we have creatives from every field in there, willing to share their experiences with clients, what works, what doesn't work. You're learning from top creative entrepreneurs who've been through everything.
I have trouble staying accountable, do you help with that?
Yes! Other online courses sell you videos and forget about you. We provide accountability to make sure you win.
The Creative Biz Action Plan (Notion template) holds you accountable to go through the program, and implement the systems in your business.
Inside our Discord server, we have an accountability group where you can share daily habits, clients wins, and progress through the program.
What level of business experience do I need to effectively use this system?
This program is designed for all levels, from beginners to experienced creatives . It guides you through foundational business concepts to advanced client acquisition techniques, ensuring you build a solid foundation and grow your creative business effectively.
Beginners will have the full blueprint to go from zero to a sustainable business.
If you're experienced but making under $200k/yr then you'll be able to unlock the last few pieces to get you there.
If you're making over $200k/yr I recommend our 1:1 coaching program - apply here.
Is this system useful for creatives outside of photography and videography?
While specifically tailored for photographers and videographers, the principles and systems are applicable across various creative fields. Any creative professional looking to streamline and grow their client-based business will find value in the program.
There are a lot of photographers and videographers in the program, but we also have 3D designers and graphic designers just to name a few.
I'm not based in the U.S. Is this still for me?
Creative Biz Launch is international! We have students in the US, Canada, all over Europe (UK, Hungary, Poland, Germany, Denmark... to name a few), Australia, Asia, and South America.
We have an emphasis on principles in this program. Principles that are universal no matter where you're based.
What sets the Creative Biz Launch program apart from other offerings?
Creative Biz Launch program has an emphasis on practical, proven systems and strategies. It offers not just knowledge but actionable steps, templates, and tools designed for direct application in your creative business, ensuring a comprehensive and hands-on approach.
You won't learn how to take pretty pictures or edit videos in this program. You'll learn how to make money doing something you love.
What if I haven't found my niche yet?
No problem. Module 2 and 3 are there to help you hone in on the perfect niche.
We help you take what you're good at, give you our framework to find a niche that's profitable and growing in today's market, and the end result is a fulfilling, profitable business.
How much time per week should I dedicate to this program?
Flexibility is key in this program, but dedicating a few hours weekly to learn and implement its strategies will accelerate your progress. The more time you spend in applying the system's tools and methods, the faster you'll see tangible results.
Meet Your Coach Chris Pieta
Your Guide Through The System
In 2020, I quit my job in the middle of the pandemic to pursue photography full-time. The crazy part?
I had one $500 client.
Fast forward 2 years and I landed 50+ brands as clients using the system I'm about to teach you.
In 2021 I started a YouTube channel. I taught the business behind being a photographer and videographer. I would get messages from creatives telling me they were able to land new clients, negotiate better deals, and even leave their 9-5's because of the content I was sharing. Crazy. Today my channel has 67,000+ creatives learning the strategies.
In 2022 I launched Creative Biz Launch to help as many creatives as possible. My mission is simple: change lives by teaching creatives business systems. Business is simple once you've already made all the mistakes along the way. I made these mistakes so you don't have to.
I’m excited to have you join our community and be a part of this incredible story. Let's turn your passion into a thriving business.
How I went from chemistry nerd to building a successful photo & video biz.
And how I'm teaching thousands how to do the same.
When I was stuck in my 9-5, I wanted out. My goal wasn't to become a professional photographer. It was to build a business that would replace my 9-5. Photography just happened to be the thing I was good at.
That mindset dictated everything I did. I didn't look at the traditional ways photographers and videographers operated their businesses.
It all seemed so backwards and outdated to me... Build a portfolio, hope clients see it, get your name out there in networking events... this wasn't 2004 anymore.
There were those that said the answer was posting on Instagram every day for years hoping brands reach out. I didn't want to wait years. I wanted to escape the rat race ASAP.
I went to college for chemistry. Little did I know, being a math and science nerd was the perfect background for the photo and video biz I was building.
"Chris, we don't need a darkroom any more for photography... what does chemistry have to do with building a photo and video biz?"
I'm glad you asked. See, I had a problem solving approach to everything. I didn't subscribe to traditional thinking. I used a first principle approach. I took some online courses, watched youtube videos, and started building a system. Systems just make sense in my head (my friends tell me I act like a robot... but that's another story).
I built the system out, tested it, broke it, fixed it, and repeated this process from January 2020 to July 2020. And that's when I landed my first client. A whopping $500.
It was great to get paid, but even better, I had proof that the system worked. If I could land 1 client, I could land 50. I called my boss up and put in my 2 weeks notice.
Over the next 2 years I would go on to work with 50+ brands and scale my company rapidly to a team of 4.
During this time, I saw my creative friends struggling to land clients... some of them quit their jobs and had to go back to full-time work, because they weren't landing deals. Most were barely scraping by.
But somehow I was landing multiple high-paying clients a month and renewing existing client retainers.
Why were my peers struggling while I was able to land clients so easily?
Simple. I developed a systematic approach. I wasn't just shooting in the dark. I was following a proven framework that would produce results over and over again.
This same system has been used by creatives all over the world.
Jose used the system to land a $10k client.
Aaron is landing consistent $2-6k deals.
Victoria quit her job immediately after implementing the system.
Syaafi closed a $13k SGD ($9k USD) deal in just a few months.
This is what I give you today. A complete creative business system.
You're one decision away from the life you're dreaming of.
Your coach,
Chris Pieta
